Most often, website owners are faced with the daily task of keeping the content on their website fresh and relevant, and to do this they can either write their own content , or to hire someone to do the work for them. This can be cost intensive in the long term, and depending on the return on investment, may not be that sustainable to do. If you are facing similar circumstances, then you will be happy to know that there are cheaper ways to generate content for your website, which will be just as effective and relevant as your original content.
The quality and quantity of content on your website is a big determinant of the amount of traffic you get on your website. One of the big keys to generating good quality content, which can give you great online presence, is for it to be unique. Since a lot of the content on the internet tends to be regurgitated over and over, the likelihood that search engines can pick up on your content can be slim, unless it is somewhat different from the source material. There are a number of methods that you can employ to generate unique content on your site, such as:
A discussion forum is a great way to generate traffic and content for your website. You will need to install forum software, to enable search engines to pick up forum post, but it will be worth the investment in the longer run, if done well.
Another good way to generate unique content, for free, is to ask members who have used your products, to write a review on them. Chances are some of those reviews may not be so favorable, but it’s a good way to get feedback. Make it a point to assess those reviews and list those products that meet your customer’s needs.
If you run a blog, you should enable your viewers to make comments about your content. But in some circumstances, you are likely to find irrelevant comments with back links posted on your blog, commonly referred to as blog spam, which can devalue the quality of content on your site. To filter out spam from your blog you should install a plugin like Growmap Anti-Spambot Plugin.
Member article posts:
You could also ask the members to your website, to post articles to your website and return you will give them credit for their work. You could also run an article competition and reward the winner with a suitable prize.